OpenPanel is an open-source analytics platform designed as a privacy-focused and user-friendly alternative to Mixpanel and Google Analytics. It combines the power of Mixpanel with the simplicity of Plausible, offering both web and product analytics capabilities.
Key Features:
- Web Analytics: Provides essential metrics such as visitors, referrals, top pages, devices, sessions, bounce rate, and geography all in real-time.
- Product Analytics: Enables deep analysis with powerful visualizations like line, bar, pie, area, histogram, map, funnel, and retention charts.
- Real-time Analytics: Offers instant insights without processing delays.
- Data Ownership: Allows users to own and export their data via API.
- Self-Hosting: Supports both cloud and self-hosting for complete control.
- No Cookies: Ensures user privacy by not using cookies, adhering to GDPR guidelines.
- Event Tracking: Tracks user interactions with real-time event analytics, including custom events, providing event properties and user actions.
- User profiles & sessions: Provides detailed insights, including session duration, page views, and user journeys.
- SDKs: Offers SDKs for various frameworks for easy integration.
Advantages:
- Open-Source: Free to use and modify.
- Privacy-focused: No cookies, GDPR compliant.
- Simple and Modern UI: Easy to navigate and understand.
- Comprehensive Feature Set: Combines key features from different popular analytics tools in one platform.
- Cost-Effective: Usage-based pricing, with free access during beta.
Use Cases:
OpenPanel is ideal for:
- Businesses and developers needing web and product analytics.
- Users requiring a privacy-focused alternative to Google Analytics.
- Teams looking for an open-source analytics platform that provides good control over their data.
- Projects with advanced analytics needs, such as funnels, retention, and cohort analysis.